Episode 82: The Customer Journey
Feb 12, 2024
In this episode, Trudi and Sarah break down what the "Customer Journey” is and why optimising it is important to a business. All businesses rely on their customers/clients to have an ongoing business and understanding the customer journey is an important aspect of this. Sarah and Trudi emphasize the need to improve and refine the customer journey to ensure customer satisfaction and loyalty. They use the example of a bag to explain how to map out the customer journey and consider different outcomes and strategies. This episode is a great starting point for business owners to better map out and understand their customer journey within their own business.
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Just two industry experts (and guests) having a friendly chat and sharing our knowledge. We aim to raise your knowledge base and dis-spell any myths surrounding finance. tax and a range of other financial topics.
This is a safe space to ask questions and hear useful info on financial matters.
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DISCLAIMER- The information and material in this podcast, and supplementary and associated information available, is for general information only. It should not be taken as constituting professional advice from the podcast owners, and we recommend you seek independent suitable advice that is specific to your unique circumstances.
Podcast Transcript Available Here
Duration: 25:12